A National Measure of Quality and Satisfaction

The Turkish National Customer Satisfaction Index (TMME) is an economic indicator that measures customer satisfaction. It's based on modeling customer evaluations of the quality of goods and services that are purchased in Turkey and produced by both domestic and foreign firms that have substantial market shares.

TMME’s model is a set of causal equations that link customer expectations, perceived quality, and perceived value to customer satisfaction (TMME). In turn, satisfaction is linked to consequences as defined by customer complaints and customer loyalty – measured by price tolerance and customer retention.

TMME reports scores on a 0 to 100 scale at the national level. It measures economic sectors, industries, companies and government agencies. In addition to the company-level satisfaction scores, the TMME produces scores for the causes and consequences of customer satisfaction and their relationships.

For further details... TMME

The facts about our planet: The Earth

Earth is the third planet of the Solar System, where we, as human beings, live. We need to know more about our planet in order to protect it better.

As a responsible company, KA has introduced “The Planet” information program. This program measures, analyzes, reports, publishes useful information about our planet, continents, regions, countries. This information is gathered from primary and secondary sources of information (research papers and reports, statistics, own and published surveys), in cooperation with international governmental and non-governmental organizations, experts and academia.

The primary focus of the program is as follows:

• Continents, Regions, Countries
• Social Issues
• Environmental issues
• Agriculture and Food Issues
• Energy Issues
• Urban and Rural Life

The facts about us: The Human

As human beings living in different parts of the world, we have similarities and differences in habits, attitudes, desires, concerns, politics, culture and beliefs.

KA has introduced “The Human” information program that measure, analyze, reports, publishes useful information about people living in continents, regions, countries, gathered from primary and secondary sources of information (research papers and reports, statistics, own and published surveys), in cooperation with international governmental and non-governmental organizations, experts and academia.

The primary focus about the program is as follows:

• Continents, Regions, Countries
• Life Style, Attitudes, Beliefs in the Society
• Household Economics
• Family Life
• Work Life
• Culture, Entertainment
• Women, Youth, Child